Every business, big or small, needs to embrace new technology to stay competitive. So, looking into 2017, what should your business be focusing on, as far as new technology? The future holds three things: communication, payments, and inventory management.
How available are you to your customer?
The lifeblood of a small business is great customer service. Don’t mistake using technology to reach out to clients as a lesser form of customer service. Your client, especially the younger generation, will appreciate you keeping up with the latest technology. Let’s face it: even your grandparents are shopping online, so there’s no reason you can’t implement a “live chat” function on your website.
In fact, since you’re reading this blog, you’ve probably noticed our little “Hi! How can we help you?” chat box that appears. We’re not trying to make you feel pressured into contacting us, but it’s a quick and simple way to make yourself more easily available to your clients.
How easy is it to pay for your product?
Now that you’ve made it easy for clients to talk to you, it’s time to finish the transaction. When all your marketing and customer service has paid off and your client wants to pay, make it quick and painless. By quick, we mean without having to look up from their phones, and by painless, we mean without having to take out their wallet and write down a credit card number. Paying should literally be as easy as clicking a button.
Today, people are still willing to pay by credit card, but by 2017, your phone should be all you need to make a payment or send an invoice so that a client can make a payment. Most people will have an Apple Pay, Google Pay, PayPal, or another service, so make sure they can use those services to pay for your product.
How easy is it to keep up with inventory?
The goal of streamlining your customer service and your payment methods is to attract more clients and sell more product. Use technology to help keep track of inventory. Wearables are no longer going to be just for tracking your fitness or keeping your social calendar. Instead of you checking in on the status of your inventory throughout the day, you can focus on other projects knowing that your wearable device will check in with you if there’s a change to be managed.
IT solutions for your Denver business
Talk to an expert about what type of hardware and software you need to keep up with the latest technology. We can also offer Web design and Web hosting so that you can be more readily available to your client.